Ever heard of The Teddy Bear Fund? Neither had we—until we read news that the organization, a nonprofit apparently created “for kids and by kids” and dedicated to handing out teddy bears to abused children, contacted TMZ to issue a statement about Miley Cyrus’ recent defamation of the beloved stuffed animal.

Miley made a poor choice to use a universally loved children’s teddy bear in an offensive way. There is always good art and bad art — unfortunately … this was bad art. Hopefully she might consider reversing this situation by giving lots of teddy bears to children in need of comfort.

This is a pitch disguised as some sort of protest. As much as we approve of giving teddy bears out at shelters, we find it more than a little icky.

Yes, we know we promised not to mention this stupid story again, but this was a pretty good example of how not to make the most of a pop culture “controversy”. Unlike Apple, we’re not perfect—and no, we will not link to TMZ.