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<title>Timothy Anderson - PRNewser</title>
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<title>Publicist Request Leads to AOL Drama</title>
<description><![CDATA[<p><script src="http://player.ooyala.com/player.js?height=354&amp;embedCode=RlNWZiMjo0FqPZpJtqUdxeym_vP7Q4ZD&amp;deepLinkEmbedCode=RlNWZiMjo0FqPZpJtqUdxeym_vP7Q4ZD&amp;width=630"></script></p>
<p>TechCrunch&#8217;s <strong><a href="http://www.mediabistro.com/Alexia-Tsotsis-profile.html">Alexia Tsotsis</a></strong> wrote a post about a Facebook game tied to <strong><a href="http://www.mediabistro.com/Jake-Gyllenhaal-profile.html">Jake Gyllenhaal</a></strong>&#8216;s new flick <em>The Source Code</em>. <a href="http://techcrunch.com/2011/03/12/the-source-code/">Her story says</a> the game isn&#8217;t that great, but goes on to talk about how it&#8217;s another example of the interactive marketing that films are doing. (An interview on this subject with Gyllenhaal above.)</p>
<p>Summit Pictures, the company behind the movie, didn&#8217;t like the &#8220;snarky&#8221; tone of the post. So a Summit publicist contacted Moviefone, another AOL site. Moviefone relayed the message to TechCrunch. &#8220;Let me know if you’re able to take another look at it and make any edits,&#8221; said the emailed request, which Tsotsis <a href="http://techcrunch.com/2011/03/15/snarketing/">reprinted</a> in its entirety.</p>
<p>The EIC of Moviefone, <strong><a href="http://www.mediabistro.com/Patricia-Chui-profile.html">Patricia Chui</a></strong>, defended the email in <a href="http://blog.moviefone.com/2011/03/15/moviefones-response-to-the-techcrunch-post/">a post</a> of her own.</p>
<p> <a href="http://www.mediabistro.com/prnewser/publicist-request-leads-to-aol-drama_b17418#more-17418" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Tonya Garcia</dc:creator>
<comments>http://www.mediabistro.com/prnewser/publicist-request-leads-to-aol-drama_b17418#disqus_thread</comments>
<link>http://www.mediabistro.com/prnewser/publicist-request-leads-to-aol-drama_b17418</link>
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		<category><![CDATA[Media Audit]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[Pitches]]></category>
		<category><![CDATA[Alexia Tsotsis]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Jake Gyllenhaal]]></category>
		<category><![CDATA[Moviefone]]></category>
		<category><![CDATA[Patricia Chui]]></category>
		<category><![CDATA[Paul Carr]]></category>
		<category><![CDATA[Summit Pictures]]></category>
		<category><![CDATA[TechCrunch]]></category>
		<category><![CDATA[Timothy Anderson]]></category>
<pubDate>Wed, 16 Mar 2011 17:00:10 +0000</pubDate>
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