Here’s a controversy that isn’t quite as blatant and ridiculous as the one surrounding Anthropologie‘s super-racist candlestick but still serves as an interesting case study in badly planned promotional campaigns.
The National Entertainment Collectibles Assocation (NECA), a company that makes toy lines based on film properties, recently decided to pull a line of action figures based on Quentin Tarantino‘s current spaghetti western/slave revolt blockbuster Django Unchained. Why? Because most of the black characters are slaves–and some of the white ones are slave masters. This didn’t sit so well with some.
We haven’t seen the movie and we don’t want to get into the debate over the film’s very liberal use of “the n-word”, but we are a little baffled by the very concept of toy lines from a Tarantino film (though we wouldn’t mind having a little 7-inch version of Tim Roth’s Reservoir Dogs character on our desk).