Unisys has selected Lewis PR as its U.S. corporate AOR after a competitive pitch. The firm has already begun work on a program that will bring awareness of the company’s thought leaders and its work solving IT issues for clients.

City of Hope, a research and treatment center for a variety of life-threatening diseases, has chosen Weber Shandwick as its AOR for cause marketing and PR programs. The firm will raise awareness for the center’s work.

RecycleBank, a company that gives deals and rewards to people who recycle and take other “green” measures, has chosen the Bateman Group for PR services including partnership, corporate, and consumer communications. Tyler Perry, a Bateman VP based in NY (ha!), will lead the account. Its first initiative is the “Green Your Home Challenge,” which is taking place this month. The news of the new client coincides with the opening of Bateman’s new offices in Brooklyn.

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Often, Tyler Perry is front-and-center promoting his films, which have included the highly successful Madea films where he’s dressed as an elderly church-going gun-toting woman. In his latest film, not only did Perry stay behind the camera, he’s also remained largely out of sight in in the marketing.

For Colored Girls (based on the Ntozake Shange poem “For Colored Girls Who Have Considered Suicide/When the Rainbow Is Enuf” from the 1970s) is taking a more artistic route, according to The New York Times, and keeping quite a bit more hushed about Perry’s role. Instead, there’s much more emphasis on the cast; Janet Jackson, Thandie Newton, and Kerry Washington are among the leading ladies. Perry is the most successful black filmmaker ever (in monetary terms), according to the story.

The article adds that not only did Perry decline an interview, but his publicist said he would stay largely quiet in the overall promotion of the film.

For Colored Girls opened this weekend in the number three spot, behind Due Date and the animated movie Megamind. Check out the trailer above.