AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC GalleyCat SocialTimes

Posts Tagged ‘Vevo’

Roll Call: Cone Communications, VEVO and WISE Public Relations

Cone Communications announced that Bill Fleishman, president of the agency, has also assumed the role of chief executive officer, succeeding Jens Bang, who will now serve as chairman. Fleishman joined Cone Communications in 2000, and was named president in 2010. As president, Fleishman has been responsible for day-to-day operations in addition to leading the agency’s brand communications discipline into year-over-year growth.  In this role, he has led key strategic initiatives including opening the New York office, launching social media, creative, and entertainment marketing specialties and introducing a suite of new products and services while managing key agency accounts.  He will report to Dale Adams, president and CEO of Diversified Agency Services (DAS) group of Omnicom, the parent company of Cone Communications. (Release)

VEVO has named Jonathan Carson to the newly-created position of chief revenue officer. He will be based in the company’s New York City headquarters. Effective immediately, Carson will oversee VEVO’s global premium sales force and network of sales partners including all advertising sales and integrated sponsorships. Carson joins VEVO after six years with The Nielsen Company, where he helped spearhead the company’s digital transformation. Most recently CEO, Digital, Carson led Nielsen’s digital and mobile strategy and operations across more than 70 countries. (Release)

John McCartney has been named managing director, West Coast, and VP of media relations at WISE Public Relations.  He is a results-driven marketing communications executive with more than 13 years of experience leading social media and traditional PR campaigns for a wide array of B2C and B2B technology brands. (MB/WISE PR)

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!

Roll Call: Northern Lights Direct, NCM Media Networks, TBWA Paris, and More

As part of its strategic growth plans, Northern Lights Direct will relocate its Chicago office. The move to the new, larger office space will help the agency service its expanding U.S. client roster. “The move is exciting for us…[it] represents an important milestone,” says CEO Sandy French. “It will also allow us to continue providing the personalized, high-level service to our U.S. clients that we are known for.” (Release)

Stephen Ochs joined National CineMedia’s NCM Media Networks (NCM) as senior vice president of marketing. In his new role based in NCM’s New York office, Ochs will oversee all marketing for the company’s cinema advertising sales division. He will also be involved in the further integration of NCM Media Networks’ digital and mobile presence, as well as managing NCM’s pioneering content partnerships with brands like Vevo and Funny or Die. (Release)

Wendy Bronfin, formerly director of product management for Nook at Barnes & Noble, is leaving to become SVP of consumer products and marketing at Houghton Mifflin Harcourt on November 26. (Publishing Trends)

Read more

Web, Social Media Continue to Grow More Important For Television

Everyone knows about the upfronts, which typically give broadcasters the chance to speak with media buyers about all the ad spots they should be purchasing. However, the proliferation of digital has shined a renewed spotlight on the ”NewFront.”

NBCUniversal has announced a ton of new digital content for everything from the Golf Channel, CNBC, and The Weather Channel to Daily Candy, Today.com, and Fandango. The digital offerings have positioned a digital ad buy and the traditional broadcast ad purchase as an integrated investment. NBCU’s NewFront event (coverage here and here) had celebs in moderation and did away with screenings, but there were tons of announcements made about some of the new options available.

Read more