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“The Key Influencer” to KIC at Ketchum

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(James Andrews, The Key Influencer and KIC VP)

Global megafirm Ketchum announced the addition of two vice presidents today in their Interactive Communications division (KIC).

James Andrews will be based in Atlanta, Scott Kilroy in New York. Both will report to Chad Latz, SVP of interactive strategy and solutions.

Andrews is The Key Influencer blogger as well as a blogger for FastCompany. Roughly half of his background is in the music business, and half in digital marketing.

Kilroy joins Ketchum from Innovation Ads where he was Director of Technology. According to the press release, “has held director level positions for such companies as MTV.com, Vizy Interactive, publicly traded Alloy, Inc. and Burson-Marsteller. Prior to joining Ketchum, he served as Director of Technology at Innovation Ads, where he led the development of the company’s lead management software. In these positions, he has directed large-scale interactive programs for clients such as Johnson and Johnson, SoBe Beverages (PepsiCo), and Solomon Smith Barney.”

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