TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

The White House Just PR Failed All Over Itself

The competition for “most counterproductive comment made to the media” during this whole shutdown saga is over, and it’s not even close: some super-genius “anonymous source” from the White House supposedly told The Wall Street Journal last night that:

“‘We are winning…It doesn’t really matter to us’ how long the shutdown lasts ‘because what matters is the end result.’”

Face, meet palm. President Obama is supposed to be the best poker player around, yet someone in his administration just showed their hand, like, big time. Secretary Jay Carney quickly moved to counter the comment, but you guys are supposed to be on message!

Here’s the runner-up, coming from a North Carolina representative who was all gung-ho for the shutdown until she wasn’t:

“I need my paycheck. That’s the bottom line. I understand that there may be some other members who are deferring their paychecks, and I think that’s admirable. I’m not in that position.”

come-on-gob-arrested-development

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!