TruEffect

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February 20, 2013: Tim Mayer has been named chief marketing officer at TruEffect. He had been VP of marketing at ShopAtHome. (mb)

December 20, 2012: Finnegan Faldi has been named CEO at TruEffect. He had been COO at Datalogix. (mb)

November 15, 2012: Joyce Goh has been named director of ad operations at TruEffect. She had been senior director of revenue optimization at Examiner.com. (mb)

October 3, 2012: Greg Jones has been named quality assurance software engineer at TruEffect. He had been manager of software quality assurance at Symantec Corporation. (mb)

October 3, 2012: Andre Padilla has been named quality assurance software engineer at TruEffect. He had been senior analyst/quality assurance test engineer at DISH. (mb)