Regina Walton
 
Professional/Personal Overview
  I've worked as a freelance social media manager and strategist since August 2009.

I realized there was a need for it when I returned to the States after living abroad for over eight years. I lived in South Korea, a country with fast Internet connections. As a blogger, I took advantage of that. I started a blog and had to market it. I did so very successfully. My blog led to an offer to write a newspaper column. That column covered fashion, celebrities and notable people visiting Seoul.

I've mastered the intricacies of social media. The urge to communicate is a basic human need; we just have some new ways to do it. Social media evolving quickly. To be good you have to keep up with the trends but also know what works and what doesn't.

I still write. I have a down-to-earth style. I'm also a detail-oriented, likable and a well-prepared interviewer. My writing focuses on interviews, fashion, travel, culture and tech.
Work Samples
 
Newspaper and Magazine work  
(Korea Herald, 2/3/2009)
Part four in a series I'm writing on various religious services available for expatriates in Seoul and other locations in South Korea.
(Groove Korea Magazine, 2/1/2009)
An op-ed piece on President Obama
(Groove Korea Magazine, 2/1/2009)
My interview with DJ Vadim of the UK/Brooklyn-based hip-hop group One Self
(Korea Herald, 1/16/2009)
An exclusive interview with Ne-yo written for the Culture section of the Korea Herald.
(Korea Herald, 1/13/2009)
Part two in a series I'm writing on various religious services available for expatriates in Seoul and other locations in South Korea.
(Dynasty Magazine, 1/1/2009)
An interview with four members of Cirque du Soleil's touring production, Alegria. This was written for Dynasty Magazine, China Airlines inflight magazine. The article was translated into Mandarin Chinese and published in their January 2009 relaunch issue.
(Korea Herald, 11/12/2008)
My interview with style and fashion icon Diane Pernet
(Korea Herald, 10/23/2008)
My interview with two performers from Cirque du Soleil's Alegria.
(Korea Herald, 9/30/2008)
My interview with Jason McGerr and Nick Harmer from Death Cab for Cutie
(Korea Herald, 8/13/2008)
My interview with hip-hop journalist Jeff Chang at the R-16 dance competition in Suwon, South Korea.
(Korea Herald, 6/17/2008)
My interview with DMC before his performance at the opening of the Hard Rock Cafe in Seoul.
(Korea Herald, 6/10/2008)
My interview with light artist Alexandre Kolinka
(Korea Herald, 4/8/2008)
My interview with Adalia Ellis, teacher, on how she created a history of hip-hop course to help Koreans have a better understanding of black American culture.
(Korea Herald, 3/26/2008)
My interview with Dan Schulte, owner of the Kabinett Wine Bar in Seoul.
Blog and Website Work  
(Ebony.com, 12/12/2012)
My interview with Elliott Ashby, a black expatriate living in South Korea. Written for Ebony.com's "Expat Diaries". It's a weekly column detailing the varied experiences of Black Americans living abroad.
(The Next Web, 1/16/2010)
20 great fashion applications for your iPhone.
(The Next Web, 1/3/2010)
Story about two travel bloggers subject to aggressive tactics by the TSA.
(The Next Web Asia, 11/7/2009)
My analysis of why Cyworld US, the American version of a very popular social networking site based in South Korea, failed in the USA.
(OpenFashion.com, 9/21/2009)
My write up of the 2009 Primetime Emmy Award red carper fashion
(OpenFashion.com, 9/13/2009)
My write up of Christian Siriano's New York Fashion week SS10 show
(Look to the Stars, 9/11/2009)
My piece on the 2009 CityParks Tennis fundraiser at the US Open
(WeAreTheMarket.com, 7/17/2009)
Dunhill Heist Traveller Leather Collection 2009
(WeAreTheMarket.com, 6/24/2009)
A write up on Prada's Transformer in Seoul, South Korea
(Look to the Stars, 11/20/2008)
My interview with fashion icon Diane Pernet regarding the causes she supports.
(DeepGlamour.net, 11/13/2008)
A Q&A with Diane Pernet for DeepGlamour.net
(Look to the Stars, 9/1/2008)
My interview with Jason McGerr and Nick Harmer of Death Cab for Cutie. In this one we discuss their charity and non-profit interests and activities.
(FeetManSeoul.com, 5/22/2008)
My backstage video interview at Seoul Fashion Week F/W 08 with Korean designer of men's fashion, Choi Bum Suk.
(Look to the Stars, 5/9/2008)
Write up of Alicia Keys' fundraising for the Keep a Child Alive organization at her April 5, 2008 concert in Los Angeles, CA
(FeetManSeoul.com, 9/27/2007)
A humorous fashion critique written for FMS.
(Podcast, 11/21/2006)
A podcast I recorded back in 2006 talking about my experiences as a black American living, working and going to school in South Korea. It's a podcast that still gets comments, and I've gotten a lot of positive feedback for it.
(my personal blog)
My personal blog which can give you another perspective on my writing style and what I've written about in the past.
Legal, policy and academic work  
(Ewha Womans University, 8/1/2007)
Abstract: This thesis analyses how norm enforcement in international society emerges. It argues that norm enforcement is changed at the point of institutionalization. Similar to the process of norm emergence there has to be a critical mass of players that are convinced to gain support from th
(The Back Forty, 3/1/1996)
an article on a land conservation and US Federal income tax case - written when I was in law school
Press  
(Groove Korea Magazine, 12/1/2008)
An interview of me by Patrick Hinshaw for Groove Korea Magazine (note - it's in .pdf format but view it at 40% or 50% as it's a large file).
(The Korea Times, 8/7/2007)
An interview profiling me as one of the who's who in Seoul.
Work Info
 
Expertise
Copy Editor 6 Years
Writer 6 Years
social media manager and social media optimization 7 Years
Specialty
Arts & Humanities 4 Years
Entertainment 4 Years
International 8 Years
Total Media Industry Experience
4 Years
Media Client List (# assignments last 2 yrs)
The Next Wave (11+), Korea Herald (11+), LooktotheStars.org (11+), Dynasty Magazine (China Air's inflight mag) (1-2), Groove Korea Magazine (1-2)
Corporate Client List (# assignments last 2 yrs)
Martignetti Planned Giving Advisors, LLC (11+), Reach Personal Branding (11+), Madison & Mulholland (1-2)
Other Work History
college level EFL teacher, fraud investigator (workers' comp insurance)
Computer Skills
Microsoft Office, Adobe, basic HTML/CSS and photo editing.
Equipment
voice recorder, digital camera and computer
Foreign Language Skills
basic Korean, French and German
Work Permits & Visas
US citizen
Unions
Freelancers' Union
References
References available upon request. There are also some on my LinkedIn.com profile (the link is provided below.)
Freelancer Availability
I freelance full-time. I live near San Francisco, CA. I am willing to travel anywhere. I have a driver's license. I have access to a car.
mediabistro.com Questions
 

What's the hardest work project you've ever tackled?
To be honest, nothing has been excruciatingly hard.

Sometimes dealing with snotty or over-eager gatekeepers when you're trying to interview someone famous is annoying but that's their job and getting to the talent is what I do. It goes with the territory and I've learned to balance pleasantness with just enough aggression to get the access I need. I've been lucky thus far because the famous people I've dealt with are usually very gracious.

What do you wish you'd learned sooner?
That I loved writing and communications enough to make it a career. At UCLA, I worked with Campus Events and worked with publicists and agents to bring notable persons to speak, but I didn't realize that communication could also be a career.

Describe your dream assignment
An assignment where I get to draw on my skills as a writer, researcher and social butterfly.

What book is on your nightstand right now?
Andrew Bacevich's The Limits of Power

What's the best job you've ever had?
Right out of college I worked for an insurance company. Part of my job was to investigate questionable claims. I had to go out and interview people and I really liked that part of my job. I had autonomy but I got the job done. It's probably no surprise that I've looped back around and I'm interviewing again in a different context.

What's your idea of a perfect Saturday night?
Good times, either out and about or at home with people (or a person) close to me.

What's your idea of a perfect Monday morning?
Waking up and getting to work on a piece of writing I've let sit and just got a great idea on how to improve it.

In ten years, I want to be:
Writing and involved in other aspects of communications and media full-time.