More advanced learners should check out
Social Media Strategy Boot Camp
November 10 - December 8, 2014An Interactive Online Boot Camp

Online Learning

Social Media 101 combines live weekly webcasts (pictured above) with ongoing online classroom interaction throughout the week.

This virtual event and online workshop takes place completely online, with live video presentations and interactive Q&A sessions that you can join in real time or watch later. You'll work on projects in small groups and immediately implement your social media plans, track the results, and get feedback from a small group advisor.

Personal attention
Get focused, individual attention from class leaders in small peer groups.

Practical, hands-on format
Go beyond theory and learn how to implement the strategies for your company or project.

Weekly Live Sessions

Watch weekly keynote and how-to sessions, presented via webcast, that guide you through demonstrations of new tools and concepts. Guest speakers provide insights and real-world examples of strategies that have worked.

Archived Sessions

Can’t attend the sessions live? All weekly keynote and how-to sessions are recorded and archived to be viewed at any time during the program.


Work online in small groups to get direction and ideas from advisors and participants from media companies, startups, and other businesses.

Discussion Forums

Participate in a dynamic, ongoing discussion that unfolds over five weeks. Ask questions. Post comments. Meet hundreds of peers from Fortune 500 companies, innovative startups, and leading brands.

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