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| Professional/Personal Overview |
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Focused and self-reliant writer, editor, and project/content manager with considerable expertise in Web publishing, social media, online research, quality control, brand identity, public relations, and SEO. Known for persistence in solving problems, knack for beating deadlines, and ease at leading teams, while dedicated to learning new business skills and taking on fresh challenges. |
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| mediabistro.com Questions |
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What book is on your nightstand right now?
Annals of the Former World, by John McPhee.
What's the best job you've ever had?
My recent contract assignment as an Online Marketing Specialist at The Henry Ford, "America's Greatest History Attraction." I worked with a staff of creative professionals who, like me, constantly seek new ways in which to challenge themselves.
What's your idea of a perfect Monday morning?
Good coffee, light traffic, and an Inbox filled with prospective assignments.
Describe your dream assignment
Writer/editor for a travel guide series such as Lonely Planet.
What's the hardest work project you've ever tackled?
Moving my wife's entire photography business to a new location in just three days.
What's your idea of a perfect Saturday night?
Having dinner with my wife and daughter in Florence, Italy, with Il Duomo in view.
In ten years, I want to be:
Managing editor of a Web publication focused on business/tech/arts & entertainment.
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| Interview |
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Who are your all-time favorite interviewees?
Dolly Parton and Yo-Yo Ma -- warm, honest, funny, informative. Each a true delight.
If you had to move to another city, what destination would be your first choice?
Boston. Beautiful region of the country, rich with tradition, brimming with fantastic restaurants, terrific public transportation. Oh, yeah, and Fenway Park.
You've traveled to Europe five times; what's next?
Well...Europe. Destination: Spain or Greece. After that, Australia or South America.
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| Work Samples |
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Press Releases |
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(PRWeb, 4/16/2008)
Press release that spotlights the "'Arresting Site or Blog of the Month" feature in the Michigan-focused blog, The Pulice Report.
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Email Newsletters |
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(The Henry Ford, 9/17/2010)
Dedicated e-Blast sent to promote a range of fall season and Halloween-specific items available in the online store at The Henry Ford. As a temporary on-site contractor, my role was to procure assets, secure approvals, edit copy, and perform final QA.
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(The Henry Ford, 9/17/2010)
September 2010 edition of this e-mail newsletter, which highlighted for subscribers a first-time event: Local Roots Oktoberfest Dinner. As a temporary on-site contractor, my role was to procure assets, advise on design, edit copy, secure approvals, and perform final QA.
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(The Henry Ford, 9/2/2010)
Monthly e-mail newsletter of The Henry Ford -- "America's Greatest History Attraction" -- in Dearborn, Michigan. As a temporary on-site contractor, my role included procuring assets, securing approvals, editing copy, and conducting final QA.
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(The Henry Ford, 8/24/2010)
E-mail sent to subscribers of newsletters from The Henry Ford. As a temporary on-site contractor, my role was to procure assets, ftp assets to outside vendor for creation of online piece, secure approvals, and perform final QA.
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Online Articles/Columns/Reviews |
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(Examiner.com, 10/8/2010)
Spotlight on the many events happening to celebrate the 50th anniversary of the Peace Corps on the campus of the University of Michigan in Ann Arbor, cited as the birthplace of this government agency "devoted to world peace and friendship."
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(Examiner.com, 10/4/2010)
A preview of the Monday Night Football matchup between the New England Patriots and Miami Dolphins, and their starting quarterbacks Tom Brady and Chad Henne, each a graduate of the University of Michigan.
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(Examiner.com, 9/28/2010)
A rundown of the flu shot options the University of Michigan Health System is offering this year, both for current patients and at numerous walk-in clinics.
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(Examiner.com, 9/1/2010)
Article for the Detroit edition of this content website that details the announcement from the Big Ten Conference on the divisional alignments that will go into effect, beginning with the 2011 football season.
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(Ann Arbor Film Festival, 3/28/2010)
Online review of "The Kids Are Alright," a program designed for children and which ran during the 48th Ann Arbor Film Festival in 2010. Piece featured individual descriptions/reviews of eight short films, and was written by request of the festival's executive director, Donald Harrison.
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(Crain's Detroit Business, 8/24/2006)
Sample column that spotlighted a range of topics, including the Michigan eLibrary, Frank Lloyd Wright, and Milky the Clown.
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(Crain's Detroit Business, 7/6/2006)
Index page for my "Bits & Bytes" column, which ran online three times weekly in Crain's Detroit Business, and in which I spotlighted the best and most interesting sites and resources on the Web.
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Interviews |
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(Examiner.com, The Pulice Report, 11/9/2010)
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(The Pulice Report, 3/23/2009)
Q&A with Donald Harrison, Executive Director of the Ann Arbor Film Festival, on the 47th installment of this renowned gathering.
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(My Borders Monthly, 7/12/2006)
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(Inside Borders, 8/1/2002)
A spirited Q&A with Country Music Hall of Fame legend Dolly Parton about her recording Halos & Horns. Parton explains the meaning behind this album title, discusses the inspiration her Tennessee mountain home provides, and whether she plans to pursue additional film roles.
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(Inside Borders, 7/1/2002)
An engaging Q&A with late filmmaker Robert Altman, focusing on his 2001 film, Gosford Park, and touching on specific aspects of the directorial style he employed throughout his acclaimed career.
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(Inside Borders, 5/1/2002)
Informative Q&A with veteran rocker Elvis Costello about When I Was Cruel, his first solo album since 1996. Costello discusses his recent collaborations with Burt Bacharach (among others) and admits to mellowing somewhat from his early days on the 1970s British punk scene.
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Websites |
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(The Henry Ford, 9/8/2010)
Assisted in final stages of pre-launch for The Henry Ford's food microsite. Collaborated with internal staff to acquire video content, advised freelance copywriter and copy editor on style, uploaded material to vendor responsible for building site, performed final OA.
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(Examiner.com, 11/18/2009)
Write articles focused on the University of Michigan for this content website. Topics include news/events, sports, arts, online resources, and health/medical. Responsible for maintaining accuracy and usability of all content and for monitoring number of subscribers, page views, and other analytics.
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(Self, 2/4/2009)
Social media network with a mission to connect and engage creative professionals in Michigan, and a goal of attracting business to the state. Built on the Ning platform, site includes member pages, blogs, forums, events, videos, and more. Track usage with Google Analytics.
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Copywriting |
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(LivingSocial, 1/28/2011)
"Daily Deal," written as a freelancer for LivingSocial, to promote Mai Thai Yoga Massage in Ann Arbor. Generated 400 purchases -- which "sold out" the deal -- for a total of $14,000.
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(LivingSocial, 1/27/2011)
"Daily Deal," written as a freelancer for LivingSocial, to promote Redbrick Kitchen & Bar, located in Dexter, MI. Generated 580 purchases for a total of $6960.
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(LivingSocial, 1/20/2011)
"Daily Deal," written as a freelancer for LivingSocial, which presents limited-time offers for deep discounts on consumer services. Squares Restaurant is in LivingSocial's Ann Arbor market, for which I was hired as primary copywriter in Nov. 2010. Generated 264 purchases for a total of $2112.
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| Work Info |
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Expertise |
| Content Editor (online) |
10 Years |
| Editor |
10 Years |
| Writer |
10 Years |
Specialty |
| Technology |
4 Years |
| Business (general) |
5 Years |
| Entertainment |
19 Years |
Total Media Industry Experience
19 Years |
Media Client List (# assignments
last 2 yrs)
Examiner.com (11+), LivingSocial.com (6-10), Complex Records (1-2) |
Corporate Client List (# assignments last 2 yrs)
Pulte Group, Inc. (11+), The Henry Ford (11+), Wunderman-Team Detroit (11+) |
Computer Skills
MS Office, HTML, TeamSite, MediaBin, Acrobat, Dreamweaver, Ning, TypePad, WordPress. |
Technical Skills
Audio control board operation, basic Web design |
Equipment
Digital voice recorder (Olympus WS-100), laptop (Dell Inspiron 6000 and 8500) |
Associations
Alumni Association of the University of Michigan, Society of Professional Journalists
Mediabistro AvantGuild
Society of Professional Journalists |
Other
Pre-screener for Ann Arbor Film Festival in 2009-2011, conducted site review by request of executive director in 2009. In 2008, took Mediabistro professional development classes focused on public relations and online news writing. Also in 2008, tutored middle school students for nonprofit organization 826michigan.
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Freelancer Availability
I occasionally freelance. I live near Detroit, MI. I am willing to travel locally. I have a driver's license. I have access to a car. |
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