TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily
Hi SportsNewser readers - thanks for taking a few minutes of your day to check in with SportsNewser over the past year. Moving forward, sports media stories will be featured on our other mediabistro.com blogs, including here on TVNewser.

2011 NBA All-Star Game Ratings Highest Since '03

Sunday’s 2011 NBA All-Star Game scored 9.1 million total viewers, 6 million households and a 5.2 U.S. HH rating, the highest numbers since Michael Jordan‘s last All-Star appearance in 2003.

Compared to last year’s All-Star Game, TNT saw an increase of 33 percent in total viewers (9,093,000 vs. 6,846,000), 36 percent in households (5,975,000 vs. 4,399,000) and 37 percent in U.S. HH rating (5.2 vs. 3.8 U.S. HH rating).

Overall, the 2011 NBA All-Star Game was the second most-watched NBA game during the 2010-11 and the most-watched NBA telecast on cable.

Locally, the top five markets tuning in include San Antonio with a 13.5 rating (+48% over last year), host city Los Angeles earned a 11.6 rating (+123%), Memphis earned a 10.6 rating (+39%), Chicago earned a 9.9 rating (+48%) and Miami earned a 9.4 rating (+52%).

Mediabistro Course

Podcasting

PodcastingStarting July 31, learn how to develop and create your own podcast in just a a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Register now!