’60 Minutes’ in Top 10 with Congressional Expose
“60 Minutes” — without the help of an NFL lead-in and up against the final minutes of the Giants-49ers game on FOX – finished as the 10th most-watched primetime show last week.
13.07 million Total Viewers watched Steve Kroft‘s expose on insider trading on Capitol Hill. The story is already the focus of Gov. Rick Perry‘s campaign for president. In a new ad, Perry says any Congressman or woman who trades with inside information “ought to be sent to jail.” A commenter on the 60 Minutes page on CBSNews.com adds, “Perhaps we should elect Steve Kroft as he does such a good job of finding those who are corrupt in our government.”
“60 Minutes” scored with younger demos too — up +6% in A25-54 and up +11% in A18-49 compared to last week’s show. The show also included a David Martin story about the rising use of the TASER by law enforcement and a Byron Pitts feature on Freeman Hrabowski, the president of the University of Maryland Baltimore County.
If you missed Kroft’s report, it’s after the jump…
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Nadine Cheung
Editor, The Job Post
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