Aftermath: …But A “Star” Hasn’t Emerged

Katrina hasn’t spawned any media stars (yet), MarketWatch’s Jon Friedman writes. “We’ve seen plenty of solid reporting but little that you would want to put in a time capsule.” He says Anderson Cooper and Shep Smith have “done the best jobs of staking their claims” to the story.

So why hasn’t a star emerged? Friedman says it’s because it seems too real for comfort; too closely recalls what we remember about 9/11; lacks much potential for scoops; and underscores a TV credibility gap…

MEDIABISTRO EVENTS

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Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.