TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Al Roker: My First Big Break

Al Roker, weather guy for NBC’s “Today” Show, can sum up the secret to his success in a sentence, “Don’t be a jerk!” Roker has his own show “Wake Up with Al” on The Weather Channel, owns his own production company “Al Roker Entertainment,” has co-authored three mystery novels, written a couple of cookbooks, and a has penned a couple of New York Times Bestsellers.

So how did America’s favorite weather guy go from being a flannel shirt and overall wearing student at SUNY Oswego to media kingpin? Al said his first big break came from being in the right place at the right time when someone said the wrong thing at the wrong time.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!