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Another Cable News Ad Boycott Target: Lou Dobbs

Well, since that Glenn Beck boycott seems to be working so well, Media Matters is now rallying for an ad boycott of CNN’s “Lou Dobbs Tonight.” Media Matters reports 11 organizations have joined together to launch the Drop Dobbs campaign and DropDobbs.com.

For years, Lou Dobbs has been one of the most dangerous hosts on cable news. He benefits enormously from the legitimacy of the CNN brand, which provides him with an unparalleled platform from which to mainstream the hate speech and racially charged conspiracy theories normally relegated to Fox News and other conservative news outlets.

For the month of September, Dobbs is running in third place behind “FOX Report” and “Hardball” in Total Viewers. In the A25-54 demo, he’s in fourth place behind those two shows as well as “Issues” on HLN.

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.