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New Media

Rev Up for NASCAR's Digital and Social Media Director Gig

Ladies and gentlemen, start your engines. NASCAR is looking for a digital and social media communications director, who can help make the brand a leader among all sports properties.

The experienced digital strategist should be able to create innovative campaigns, and manage and influence leaders in diverse locations. You’ll set goals for consumer communications and sponsorship marketing, while staying on top of online trends in order to ensure NASCAR as an innovator.

The ideal candidate should have at least 12 years of experience, and be passionate about digital communications. You’ll need to have a collaborative nature, as you’ll be working with staff, third-party partners, celebrity talent and media. Those who can dictate best practices and handle crisis communications in the digital space are most wanted. Interested? Apply here.

For more openings and employment news, follow The Job Post on Twitter @MBJobPost.

Jean Pascal, Bernard Hopkins Mix It Up At Presser

It’s been a while since we’ve had a good boxing press conference, but Jean Pascal and Bernard Hopkins delivered Monday in Montreal.

Pascal, 28 (and young enough to be Hopkins’ son) questioned whether the 46-year-old veteran was using performance-enhancing drugs and demanded a blood test.

The one thing you don’t want to do is question Hopkins. Both fighters had to be separated after some pushing and shoving. Read more

ESPN's Adrian Healey Named Lead Broadcaster For MLS Telecasts

Adrian Healey has been named ESPN’s primary voice for Major League Soccer telecasts beginning this season. Healey will share the booth with former U.S. Men’s National Team captain John Harkes.

Healey’s debut will come in the 2011 MLS season opener when the Los Angeles Galaxy travels to Seattle Sounders FC on March 15 at 9:30 p.m. ET on ESPN.

If you followed ESPN’s World Cup coverage, you’re familiar with Healey’s work. He served as a play-by-play commentator for ESPN and ABC in South Africa (2010) and Germany (2006).

Healey has been at ESPN since 2003 and also hosts ESPN Soccernet Press Pass on ESPN’s International English-language networks around the world. Read more

Joe Posnanski Eulogizes Kansas City Legend

Blogging Ellie nominee Joe Posnanski is back with writes a wonderful tribute to Kansas City icon Bill Grigsby who passed away over the weekend. Grigsby’s departure won’t garner nearly the attention of Duke Snider‘s, but the scribe frames his life with perfect eloquence.

Bill Grigsby was an announcer. He was also a salesman. He was a promoter. He was a storyteller. He was a businessman. He was a bar owner. He was an insurance salesman. He was a pool hustler. He was a job recruiter. He was a guy who worked for the Kansas City A’s in the years when they were dreadful and largely irrelevant – this would cover all the years of the Kansas City A’s – and when people would call the office to ask what time the game started, he would reply: “What time can you get here?”

One of the things that makes Joe Poz so good is the joy he’s able to convey in his writing. Clearly, he learned a bit from watching Grigsby attack life.

Caltech Gets The 26-Year Monkey Off Their Backs

When you think of college basketball juggernauts, Caltech would be at the bottom of the list.

The Division III program is notoriously bad – - the Beavers lost a record 207 straight NCAA games until defeating Bard College of New York in 2007.

The one streak that was still intact was 310 consecutive conference losses … until last night.

Caltech defeated Occidental 46-45 for their first conference win since Jan. 23, 1985.

To put that streak in perspective, none of the 15 players on the Caltech roster were alive the last time the Beavers won a conference game.

Now that’s the “Revenge of the Nerds.”

The Most-Watched Super Bowl Ever?

TV By The Numbers has the preliminary numbers for Super Bowl XLV, and they are making Fox executives smile.

“Super Bowl XLV earned a 47.9/71 metered market rating/share last night on FOX, tying it with Super Bowl XXI in 1987 as the highest-rated ever in the metered markets,” Robert Seidman reports. “FOX’s 47.9/71 is +3 percent better than the 46.4/68 posted a year ago.”

Pittsburgh and Milwaukee both posted 59.7 ratings, the second-highest in a single market, and large markets around the country contributed huge numbers.

New York delivered a 42.6/63 last night, the best rating in New York for a non-Giants Super Bowl in 28 years. Los Angeles notched a 40.1/71, their best in 13 years for a non-Rams or Raiders Super Bowl. Chicago posted a 51.4/73, which actually beat the rating for the Bears in Super Bowl XLI (50.2) and is the best ever in the market for a non-Bears Super Bowl.

Now if only the quality of the broadcast matched the massive viewing audience…

ABC's Sunday Showcase Scores In The Ratings

Sunday’s Boston vs. Los Angeles game on ABC earned a 5.0 overnight rating, a tie (Los Angeles-Cleveland in 2009) for the highest-rated, non-Christmas Day, NBA regular-season game ever on the network.

Ratings were up 14 percent compared to last season’s Celtics-Lakers matchup. Locally, the game delivered a 10.3 metered market rating in Boston, the highest-rated, non-Christmas Day, NBA regular-season game ever on ABC. In Los Angeles, their 11.1 rating was the second highest-rated, non-Christmas day, NBA regular-season game on ABC.

(Try saying that 10 times in a row.) Read more

What Was Amazon.com's Bestselling DVD of 2010?

That picture gives it away, we guess, but yeah, The Blind Side takes the honor.

Interestingly, the Sandra Bullock joint was neither the Most Wished for DVD – Inception (Three-Disc Blu-ray/DVD Combo – nor the most popular gift DVD (Toy Story 3).

We doubt The Fighter will take this spot next year.

Landon Donovan Adorably Tweets While Watching His Goal Against Algeria

There’s something very charming about an athlete’s unvarnished thoughts. Well done, Landon

ESPN To Host New Three-Year College Hoops Event

Starting in 2011, ESPN will host a three-year men’s college basketball event featuring Duke, Kansas, Kentucky and Michigan State.

Dubbed the Champions Classic, the games will be played at a different neutral site location each year and serve as prime time telecasts during ESPN’s annual College Hoops Tip-Off Marathon.

“The unique Champions Classic event brings together four of the all-time best programs and coaches to create a tremendous pillar for the start of the college basketball season over the next three years,” said Nick Dawson, director, ESPN programming and acquisitions. “We appreciate the cooperation of the schools for embracing the challenge of playing the sport’s premier programs in three great basketball cities.” Read more

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