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Former President of MSNBC and CNN Discusses TV News Reporting in the Social Media Age

TV news stations used to be the go-to source for breaking news, but in the social media age, that’s changing. Now organizations can communicate their messages directly to the public in real-time. There’s more pressure than ever for news reporters to cover stories with speed and accuracy.

How have the major networks adapted to this change? And how are they incorporating social into their programming to enhance the viewer experience?

Rick Kaplan, the Emmy Award winning former president of MSNBC and CNN, will discuss how he has taught networks to be bold and smart as they manage social media and breaking news.  Learn how to manage new technologies and balance being first with being accurate. Understand how to use Twitter as a lead, not a source; and determine which social networks are most valuable for news gathering and reporting.

This online webcast will be held on Wednesday, July 10 from 4-5pm EST. Click here to register: http://mbist.ro/183yW6j

Register For Lost Remote Show By Midnight

Hear insights from key players in the entertainment and media industries at Lost Remote’s NYC Show on April 24. Leading professionals from ABC News, Bravo, Trendrr, and The Huffington Post have recently been added to the event’s speaking roster. Prices increase at midnight tonight, so register now.

Featured conference sessions include:

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Facebook’s Kay Madati and Monetization Panel Added to Lost Remote Show Lineup

We’re excited to announce that Facebook’s Head of Entertainment and Media, Kay Madati, has joined the speaking roster for Lost Remote’s NYC Show on April 24. Madati will speak on understanding the social TV fan with Erik Martin of reddit.com and Greg Galant of Sawhorse Media.

As a member of the Global Marketing Solutions team, Madati is responsible for leading the team that oversees creating effective, long-term strategies and scalable solutions for television, theatrical, and media partners.

An additional panel session, Monetizing Social TV: The Roadmap to Real-Time Revenue, has also been added to the agenda. Nilay Patel of The Verge and Jeremy Toeman of Dijit Media will explore who is actually making money off social TV.

Patel and Toeman will lead an intriguing discussion to show you how to take advantage of emerging monetary opportunities and overcome challenges faced by brands and agencies in the social TV space.

View the full program here.

For the best rates, register before March 29.

Social TV News On Tap For Lost Remote Show

What do HBO, NBC News, The CW, MTV, The Weather Channel, and USA Network have in common? They will all be represented at our event, Lost Remote- The NYC Show,  April 24 in New York City. Attendees will learn how to successfully drive audience engagement with top venture capitalists and industry leaders, who will serve as mentors and teachers at the event. Register before Thursday and save.

Featured sessions include:

Reinventing TV for the Millennial Generation: MTV President Stephen Friedman has transformed MTV into the cultural home of the millennial generation, spearheading a reinvention of the brand and a new programming strategy. Learn how a powerhouse like MTV intuitively engages their audience through the adoption of emerging social platforms.

Second Screen Engagement: When TV Meets the Social Dimension

It was hard to miss all of the social media mentions and hashtags associated with The Grammys. Discover how audiences are increasingly multitasking and sharing what they are watching with their friends across social networks. Speakers including Rick Haskins of The CW and Sean Besser of GetGlue will show attendees how to monetize off the new trend of combining TV consumption with second-screen activities.

The Future of Social TV: What Networks are Planning for the Summer and Fall TV Season
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Register For Mediabistro’s Social TV Event Before Midnight And Save

Learn from the engagement and social media strategies of executives at NBC News, MTV, and HBO at our event, Lost Remote- The NYC Show, April 24 in New York City. Top executives will discuss the latest developments and opportunities in the emerging social TV industry. Register before midnight tonight and save.

You’ll leave this event with an expanded network of industry leaders and valuable contacts, strategies to overcome the challenges facing the media space, and methods to successfully drive audience engagement on social and mobile platforms.

Stephen Friedman, President of MTV, will deliver the morning keynote address to attendees on Reinventing TV for the Millennial Generation. Friedman will discuss how he has helped MTV build one of the best cross-departmental social media teams in the industry by engaging their audience through adoption of social platforms.

Vivian Schiller, SVP & Chief Digital Officer of NBC News will explore the impact of social on TV news and reporting during the keynote session, Forging the Future of Social TV in News. Schiller will show you how she effectively manages the web, mobile, and social media presence of NBC News, as well as the network’s sites, programs, and education initiatives.

Additional speakers include Sabrina Calouri, Vice President of Social Media and Performance at HBO, Sean Besser, EVP of Business Development, Partnerships & Strategy, GetGlue, and Erik Martin, General Manager, reddit.com.

View the full program here.

Prices increase tomorrow, January 17. Save big when you register before midnight tonight.

 

Still Time to Vote in the 2013 TVNewser Challenge

If you haven’t voted yet, here’s your chance to make your predictions for what will happen across the industry in 2103. Voting will close January 6. We’ll share the results at the end of the year. Here are the results from the 2012 TVNewser Challenge.

TVNewser Challenge: Make Your 2013 Predictions

Now that 2012 is (almost) behind us, it’s time to make your predictions about what will happen across the TV News industry in 2013. Voting will close January 6. We’ll share the results at the end of 2013. Here are the results from the 2012 TVNewser Challenge.

2012 TVNewser Challenge: The Results

A year ago we asked you, our dear readers, to predict what would happen in the world of TV news in 2012. You responded by the thousands… and the results were decidedly mixed. Here are the results from the 2012 TVNewser challenge. We will publish the questions for the 2013 TVNewser Challenge tomorrow.

How many current or former GOP candidates will join a cable news channel as a contributor?

None: 4.01%
1: 9.54%
2: 35.26%
3: 29.74%
4+: 21.45%

Surprisingly, none of the candidates have signed a contributor deal with any cable news channel. The closest might be Herman Cain, who started Cain TV, a web-video venture.

Which network will have the most viewers on election night 2012?

ABC 7.94%
CBS 2.77%
CNN 11.51%
Fox News 55.44%
NBC 20.04%
MSNBC 2.29%

A majority of you were wrong, sorry. FNC came close, but NBC won the night.

Where will Matt Lauer be at this time next year?

NBC’s ‘Today’ Show 51.93%
Another Network 15.82%
Planning his own Syndicated Show 32.25%

Our readers were right on the money with this one, and didn’t let the rumors sway them. Lauer signed a long-term deal to remain at “Today” in April.

Will ‘Imus in the Morning’ be on FBN at this time next year?

Yes 29.93%
No 70.07%

Well, you were wrong about this one. Imus and FBN may not have the greatest relationship in the world, but he signed a new, multi-year deal earlier this month.

Which cable news channel is most likely to make changes to its primetime lineup in 2012?

CNN 58.26%
MSNBC 33.61%
Fox News 3.64%
None 4.48%

None of the cable news channels tweaked their primetime lineups this year, including CNN.

Which of the following international news channels will gain the most distribution in the U.S. in 2012?

BBC World News 41.43%
Al Jazeera English 39.14%
CNN International 19.43%

You were right about this one, with its big deal with Time Warner Cable this month, BBC World News gained far more distribution than either AJE or CNNI.

What change will occur in the morning show ratings war?

GMA overtakes Today 15.98%
CBS This Morning overtakes GMA 7.71%
None. All stays the same 76.31%

This is a contender for surprise of the year. While ABC had been creeping up on NBC for a while, it never seemed to amount to much. Until April, when ABC overtook “Today” and firmly planted itself as the morning leader.

Which of the following newsers will begin using Twitter regularly in 2012?

Brian Williams 53.47%
Bill O’Reilly 9.25%
Scott Pelley 17.63%
Morley Safer 1.45%
Lara Logan 18.21%

All of these people have expressed skepticism about Twitter and, well, that hasn’t changed. None of them have fully embraced Twitter and those that do have accounts either don’t use them, or have staff automatically send out video clips.

Technical Issue With The Site

We have been doing some maintenance on the backend of our system, and in the process the site may not display properly in Windows Internet Explorer.

If you are having issues, try doing a “hard refresh” of the browser by pressing CTRL+Shift+R and see if that solves the problem. We will have the problem resolved by tomorrow. If you want to email us with specific issues, our emails are on the right-hand side of the page.

Thanks for reading, we apologize for the inconvenience.

Learn From Top TV Experts at AllFacebook Marketing Conference

Learn from the marketing and branding strategies of executives at ESPN, HBO, TV Guide Magazine at Mediabistro’s AllFacebook Marketing Conference, next Tuesday and Wednesday in New York City.

The opportunity to be in the same room as top media executives and learn from their strategies doesn’t come around often. Our events will explore the full spectrum of technical and business opportunities both within and beyond the realm of social media, television, and marketing.

Prices increase onsite, so purchase your pass before Monday, December 3.

You’ll discuss which social media platform holds the most opportunity in 2013 and the practices that marketers and brands are adopting to generate engagement, increase awareness, and reach their key demographics. You’ll also be able to pitch questions to our speakers using the hashtag #AllFacebookConf.

View the full speaker roster here.

Remember to register before Monday! You’ll also save big (almost $600) when you register for additional access to Inside Social Apps and Media App Summit, both on December 3, with a Super Combo Pass. Learn more here.

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