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CNN VP: ‘Trust is the Number One Thing We’re Thinking About’

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Do Americans trust the press?

NPR’s David Folkenflik looks into that very subject. “Trust in the media,” he says, “isn’t very high”. Folkenflik cites a Pew Research Center study last year that “found a historic low level of trust in the media…bias is virtually assumed.”

CNN VP and Senior Editorial Director Richard Griffiths weighs in. “Trust is the number one thing we’re thinking about…We’re not going to throw that away simply for higher ratings or more viewers on the web.”

Griffith says he routinely asks his staff, “Have we done right by the viewers to dig down and ask the right questions? Have we got the various different nuances to this story?”

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