CNN Wins With Michael Jackson News

Showing it still has the power to draw cable viewers in times of breaking news, CNN came in first last night during the 6pmET hour when the news broke that Michael Jackson had died. (CNN did not confirm his death until 7:25pm). The network, also won primetime (8-11pmET).

6pmET:
CNN 3.10M Total Viewers / 1.31 A25-54
FNC 2.82M Total Viewers / 1.03 A25-54
MSNBC 1.25M Total Viewers / 563K A25-54

8-11pmET:
CNN 3.89M Total Viewers / 1.79 A25-54
FNC 2.86M Total Viewers / 1.20 A25-54
MSNBC 1.47M Total Viewers / 684K A25-54

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.