TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Couric & Lauer, Off-The-Cuff

couriclauerjune24.jpgSix weeks into the job, ‘Today’ executive producer Jim Bell “isn’t changing the formula, but he’s ratcheting up the competitive metabolism while cutting Katie Couric and Matt Lauer loose from scripts he feels made the show too predictable,” Variety’s Michael Learmonth reports.

“From the beginning it struck me that Katie and Matt were able to be a little bit more off-the-cuff and not have the whole three hours scripted,” Bell said. “They don’t always need things on the teleprompter; it’s better to have them more casual and conversational…. People can sense when things are overly scripted.”

Mediabistro Course

Podcasting

PodcastingStarting July 31, learn how to develop and create your own podcast in just a a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Register now!