TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Couric’s Grammy Special Finishes Third

couric_2-5.jpgKatie Couric‘s “All Access” Grammy special last night on CBS finished third in Total Viewers in the 9pm slot, according to the overnight Nielsen fast affiliate ratings.

The show averaged 6.83 million Total Viewers, behind FOX’s Lie to Me with 13.01 and ABC’s Lost with 10.98, but ahead of NBC’s Life with 6.76.

In the 18-49 demo, the special finished behind FOX, ABC and Univision, but ahead of NBC. For the night, CBS was 2nd behind FOX.

Earlier: Couric’s prime time newscast finishes second.

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!