Dateline Shifts To Saturdays

Friday’s Dateline NBC is history. The newsmag is moving to Saturdays at 8pm in March, B&C says. A tipster calls the move “classic Jeff Zucker:” “He comes to a Dateline staff meeting THREE months ago and declares his ‘full support’ to Dateline and says he ‘wouldn’t be surprised if it went to 3 nights a week’ — and now has sent the show to the graveyard. Our leader is the most insincere guy at the network.”

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.