TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

ESPN, Corona Extra Announce Boxing Agreement

ESPN and Corona Extra announced a multimedia sponsorship agreement Thursday that makes the Mexican beer the presenting sponsor of ESPN’s Friday Night Fights and Golpe a Golpe, ESPN Deportes’ weekly boxing studio show.

Along with fight telecast sponsorship, the agreement includes English and Spanish language in-ring exposure via a center ring mat with the Corona Extra logo, digital and print exposure and on-site activations.

Financial terms were not disclosed. Corona Extra replaces Tecate, which decided not to renew their deal with ESPN in February.

Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting July 17, learn how to create multi-dimensional content for your digital mediums! Taught by a multiplatform journalist, Darragh Worland will teach you how to create content that is multi-dimensional and editorially relevant, use the web to its full potential, create stories that have social media campaigns built in and increase your value as as an employee. Register now!