Following the success of 30 for 30, ESPN Films is creating a destination for sports documentaries on ESPN Classic.
ESPN Films on Classic will showcase films for 50 hours each weekend starting at 10 p.m. ET every Friday through midnight every Sunday.
“One of the things that makes sports storytelling so captivating is that when a pivotal moment happens, it is almost instantly considered ‘classic’, said Keith Clinkscales, SVP, content development and enterprises. “With 30 for 30, we were able to prove that classic sports stories resonate with a large and diverse audience so our intent with “ESPN Films on Classic” is to create a permanent destination for this genre. We feel this is a natural brand extension for ESPN Classic, which already features documentary and historical programming.”
In addition, ESPN Films will debut a new documentary film series this Fall on ESPN, following the same general parameters as 30 for 30.
“We feel that 30 for 30 represented an evolution in how we tell sports history at ESPN,” said Connor Schell, executive producer, ESPN Films. “We’ve learned that we can provide a window into American culture through detailed sports storytelling as it can serve as a very effective time capsule of people, places and events that often shape our lives.”
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