TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

FNC Tops with Bush Address/Analysis

While we await final, updated cable ratings for Wednesday, we do know that FNC’s coverage of President Bush’s address to the nation that nigt was its highest-rated presidential address in four years. Fox News also topped its cable competitors. Here’s the Total Viewer and A25-54 demo break-down from 9-9:15pmET:

Network Total Viewers A25-54 Viewers
FNC 4,838,000 1,377,000
CNN 3,045,000 1,176,000
MSNBC 2,020,000 813,000

All three cable news networks saw their viewership go up at 9:15. So, while some viewers watched on the broadcasters, they turned to the cable channels for analysis. Again FNC came in first, with anchor Brit Hume. On CNN, Larry King benefited the most at 9:15. He had former Pres. Bill Clinton on as a guest. And on MSNBC, Rachel Maddow, (in a role some have criticized) anchored pre- and post-address coverage from 9-10pmET. Here’s the Total Viewer and A25-54 demo break-down from 9-9:30pmET::

Network Total Viewers A25-54 Viewers
FNC 4,866,000 1,408,000
CNN 3,247,000 1,205,000
MSNBC 2,191,000 840,000
Mediabistro Course


PodcastingStarting July 31, learn how to develop and create your own podcast in just a a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Register now!