TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Fox News Is Way Ahead Of CBS Is Morning Show Wars, Zogby Poll Says

foxfriendsjune9.jpgZogby knows how to get press: “In the hot battle for top morning program, ABC’s morning staple Good Morning America has edged out NBC’s Today, with 20% of American adults preferring the ABC show to its NBC rival, which received 19% in a new poll released today by Zogby International.”

The stats are based on a telephone poll of 1,027 adults, (+/- 2.9%). “Fox News Channel’s Fox & Friends was the third-rated show, with 13% of respondents choosing it, while CBS’ Early Show was the choice of just one-in-twenty (5%) adults. Two-in-five (40%) adults do not watch any morning shows.” Look at FNC vs. CBS! Wow.

> Katie Couric and Diane Sawyer were both preferred by 17% of respondents. Al Roker got 11%, Matt Lauer had 7% and Charlie Gibson got 6%.

> Red-state voters are more likely than blue-state voters to watch morning shows.

> Fox & Friends is “the show watched by more Republicans than any other.”

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!