TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Full Page New York Times Ad for Joe and Mika

On the back page of today’s New York Times Sunday Review section, there’s this full page ad for MSNBC’s “Morning Joe” proclaiming it “The Most Influential Political Show in America” and the tagline “Where America’s Leaders Start Their Day.” Joe Scarborough, Mika Brzezinski and Willie Geist will broadcast “Morning Joe” from Java Joe’s in Des Moines, Iowa tomorrow through Wednesday. Geist’s “Way Too Early” (4:30amCT!) will also be live on location from Java Joe’s ahead of Tuesday’s caucuses.

“Morning Joe” was only a few months old at the start of the last presidential primary cycle. In the last year, the show has grown its audience +17% in total viewers and +25% in A25-54 viewers, vs. 2010. The ad comes as CNN is just hours from launching its two new morning shows and a week before former “Morning Joe” EP Chris Licht‘s new “CBS This Morning” launches.

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!