TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

GMA’s ‘Unlikely Cast’ Leads ABC to Another Win

ABC’s “Good Morning America” has notched another win, topping NBC’s “Today” for the second time in three weeks. Eric Deggans of the Tampa Bay Times takes a look at the morning show ratings race and concludes that “what ails ‘Today’ is something no interview with a controversial celebrity can cure”:

The fact is, ABC has built a team which viewers find appealing in the most unlikely cast. [Robin] Roberts, a former sportscaster, has an engaging chemistry with cohost George Stephanopoulos, the political guy who still seems a little uncomfortable with the lighter moments required of a morning news anchor. In the world of network TV news, where lasting audience shifts take time, GMA has built up a cast of regulars who have forged a morning habit slowly nibbling at NBC’s lead.

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!