TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Klein Tries To Explain Why CNN Is Down

In today’s aforementioned Los Angeles Times, Scott Collins notes that CNN’s lineup “showed far greater erosion last month than Fox’s.”

In the demo, CNN was down 23 percent in total day and 38 percent in primetime compared to the same month last year.

How does CNN/U.S. president Jon Klein explain the drop? “We’re down because we had such a phenomenal year last year.”

Follow-up question: Why aren’t you having such a phenomenal year this year?

> Update: 3:50pm: “Has Jon Klein checked webster dictionary yet on the word ‘phenomenal?,’” an e-mailer asks…

> Update: 3:55pm: Another e-mailer says: “There is no news this year– 2005 had tsunami, pope, schiavo and Katrina. What has happened so far in 2006?”

Mediabistro Course

Podcasting

PodcastingStarting July 31, learn how to develop and create your own podcast in just a a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Register now!