TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

NBA On TNT Scores Record Ratings During 2010-11

During the 2010-11 regular season, the NBA on TNT averaged a 1.6 U.S. household rating (+45 percent from a 1.1 in 2010), 2,453,000 total viewers (+42 percent vs. 1,723,000), and 1,826,000 households (+39 percent vs. 1,315,000).

This season’s audience was 30 percent larger than Turner’s second-best regular season audience from 1,885,000 in 1995-96 and scored growth in all key demos:

A18-34 +49% (810,000 vs. 544,000)

A18-49 +47% (1,378,000 vs. 937,000)
A25-54 +42% (1,221,000 vs. 857,000)
M18-34 +43% (567,000 vs. 396,000)
M18-49 +45% (970,000 vs. 667,000)
M25-54 +40% (855,000 vs. 609,000)

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!