TVSpy FishbowlNY FishbowlDC FishbowlLA SocialTimes MediaJobsDaily more GalleyCat AppNewser UnBeige AgencySpy PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com
Hi SportsNewser readers - thanks for taking a few minutes of your day to check in with SportsNewser over the past year. Moving forward, sports media stories will be featured on our other mediabistro.com blogs, including here on TVNewser.

New Year's Day BCS Games Cable Hit But Down From Last Year's Numbers

Last night’s Rose Bowl telecast between TCU and Wisconsin scored a 11.7 overnight rating, the highest overnight mark (excluding NFL) for ESPN and for all of cable television.

Despite the cable success, it was down 15 percent from last year’s 13.8 overnight rating on ABC.

In the nightcap, the Tostitos Fiesta Bowl between Oklahoma and Connecticut generated a 6.7 overnights, tops for all programs on broadcast or cable yesterday evening.

Similar to the Rose Bowl though, the Fiesta Bowl was down 22 percent from an 8.6 mark on Fox last year.

The Rose Bowl (#1) and Fiesta Bowl (#4) are now two of ESPN’s top four college football overnight ratings on record. This is the first year that all five BCS bowl games will air on cable instead of network television.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.