TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Ratings Down For Opening Day Coverage Of Masters

Thursday’s coverage of the 2011 Masters Tournament on ESPN Thursday averaged 2,550,000 viewers with a 2.1 rating based on fast nationals, according to the Nielsen Company.

Ratings was down sharply from last year’s 4,936,000 viewers and 4.0 national household rating, which featured the return of Tiger Woods.

“What happened last year was an anomaly,” said John Wildhack, ESPN executive vice president, programming acquisition and strategy. “Tiger’s return was not just sports page news, but front page news around the world.”

Mediabistro Course

Screenwriting

ScreenwritingStarting August 27, work with an award-winning comedy writer, director and producer to complete a first draft of your screenplay! In this course, Jonathan Kesselman will teach you the three-act structure of writing, how to format and structure your screenplay, what to do when your screenplay is finished and more. Register now!