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October Ratings - CNN's Demo Victories at 3, 4, 5, 10 & 11With a strong October, Anderson Cooper 360 is now the #1 show at 10pmET in the A25-54 demo for the year. AC360 leads FNC's On the Record by a slim 4% in the demo. Greta Van Susteren's show still leads in Total Viewers. CNN was also #1 in the demo at 3pm, 4pm, 5pm and 11pmET. Twitter phenom Rick Sanchez averaged 312,000 viewers in October compared to FNC's Studio B with 309,000 and MSNBC Live's 178,000. CNN's press release is after the jump... CNN is #1 at 10p in 2008 Among Adults 25-54 CNN continues to reach more viewers in October with 79,012,000 total viewers tuning in during the month, FNC had 62,927,000, MSNBC 57,904,000, and HLN 55,323,000. Among 25-54 CNN again ranked first with 36,378,000; MSNBC was second with 28,235,000, FNC had 27,222,000 and HLN had 25,797,000. In September, the CNN Digital Network ranked #1 among all Current Events and Global News sites, registering 1.7 billion total minutes for the month. This is the highest month on record for CNN.com since tracking began in 2001. (Source: Nielsen Online Home/Work Panel, September 2008) During September, the CNN Digital Network also: September was also a record-setting month for CNNMoney.com - CNN's exclusive business site and the online home of FORTUNE, MONEY and FSB: FORTUNE Small Business magazines ' as its reach and engagement grew more than any other site in the business and financial news category according to Nielsen Online. CNNMoney.com’s year-to-date numbers have also increased significantly with 142% growth in page views, a 121% increase in total minutes, a 73% rise in time per person and a 30% increase in unique users over this time last year. (Source: Nielsen Online and Omniture SiteCatlyst, Global) In September, CNNMoney.com’s month-over-month percentage increases were the highest among the top 10 business and financial news sites; and the site generated record-breaking traffic: • 10.4 million unique visitors - up 46% versus prior month Additionally, CNN.com set multiple records on its political news and live video platforms during the month of September. On Monday, Sept. 1, the day Hurricane Gustav made landfall and the first day of the Republican National Convention, CNN Digital garnered more than 43 million page views and brought in more than 5.4 million unique users (Source: Nielsen Online Home/Work Panel). Also on that day, CNN.com Live served a record-breaking 1.8 million streams, a 124% increase over CNN.com Live’s previous high on Feb. 21, when it served more than 700,000 streams amid the Democratic presidential debate in Austin, Texas. (Source: Omniture SiteCatalyst, Global) During the four days of the Republican National Convention, CNN Digital was the most used online news entity with 207.6 million usage minutes, 42.5 million more than Yahoo! News and 45.6 million more than MSNBC Digital. On Friday, Sept. 26, the day of the first presidential debate, the CNN Digital Network ranked #1 in unique visitors, total minutes and page views. Also, on Sept. 26, the Political Ticker, the #1 political news blog according to Nielsen Online, set a new daily traffic record when it generated 4.8 million page views, nearly doubling its previous daily record, while CNNPolitics.com generated 12 million page views, a 91-percent increase over the prior four-week period. (Source: Omniture SiteCatylist, Global). Email This Post |
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