TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Sean ‘Diddy’ Combs Pitches His Millennial Music, Culture and News Channel

Yes, rapper and entrepreneur Sean “Diddy” Combs is launching a cable channel later this year, “Revolt.” It will be a music channel, but, speaking at the Television Critics Association Summer press tour, Combs said that it will have music and cultural news too.

Deadline’s Lisa De Moraes has Combs’ comments on the channel, as it relates to “a la carte” TV channels:

“You’d keep CNN – or you’d keep Fox if you were a Republican — you would keep ESPN and probably keep The Weather Channel. Why would you keep those four? Because they are focused, live…they give you what you want. If it’s news you wanted, you went to CNN. If it’s sports, you went to ESPN. If it’s music you want, and you are a millennial, you are homeless. You have nowhere to go. You are out there all alone…But that is no more. I’m here to be the new No. 1 name in music. I would love to be humbled one day to be come compared to ESPN or CNN.”

Mediabistro Course

Social Media Strategy Boot Camp

Social Media Strategy Boot CampBuild a complete social strategy for your brand in Social Media Strategy Boot Camp starting November 10! Learn from social media and marketing experts how to integrate social media into your overall marketing plan, understand key analytics and metrics, master emerging trends, and more. Register now!