Attention New Yorkers: Advertising Week is only a few weeks away, and sports will definitely be in the lineup. Some of the sports-related panels, courtesy of the Advertising Week folks:

Road To The 2014 NY/NJ Super Bowl-Monday, Sept. 27 at 10 AM in the NY Times Center
NFL Commissioner, Roger Goodell, NY Jets Owner Woody Johnson, Giants Owner, Jon Tisch and Mark Lamping, CEO of the New Meadowlands Stadium Company on bringing the Super Bowl to the New York/New Jersey region.

NASCAR: Life in the Fast Lane-Monday, Sept. 27 at 11 AM in the NY Times Center
Buckle up your seat belt as NASCAR team owner and Hall Of Fame NFL coach, Joe Gibbs, joins owner and driver, Michael Waltrip in examining how NASCAR drives brands & loyalty.

Competitive Edge with the Olympics Brand-Wednesday, Sept. 29 at 5 PM in the Paley Center
Olympic sponsors share success stories about the power of the Olympic Rings. United States Olympic Committee CMO, Lisa Baird, moderates a discussion among Susan Gambardella, Senior Vice President, Integrated Marketing, Coca-Cola NA; Kirk Perry, VP North America, Procter & Gamble Co. as well as distinguished marketers from McDonald’s and other USOC sponsors.