Summer Reading

Have you heard about Early Show producer Jennifer Oko‘s new novel Gloss?

It gets a Radar write-up today: “Annabelle Kapner, the book’s protagonist, works for New Day USA, a fictional soft-news morning show that leads in the ratings but is losing ground to No. 2 Sunrise — much like Good Morning America has been nipping at the heels of Today.”

More: “Sound like anyone you can think of? Maybe it would help if you knew that Heide, dissatisfied with merely being the highest paid journalist on TV, ‘had apparently decided she needed to be taken more seriously.’ Then there’s their executive producer, Tom Tatcher — whose name sounds suspiciously like that of former Today EP Tom Touchet.”

The book comes out this week…

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.