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Posts Tagged ‘BCS’

The Rebranding of French Football

The French national team had a disastrous World Cup, one marred by in-fighting, poor coaching, and a general malaise. The squad was in desperate need of a reboot. You know what that means: New uniforms!

Nike went all out, producing a lovely 10-minute video that’s a promotion for the jersey and the new-look team. It features interviews with coach Laurent Blanc and star Florent Malouda, as well as a very detailed discussion of the new Nike kidt.

We can’t see the video making much of an impact State-side, but it could be huge in Europe. Quality advertising, if you ask us.

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now! 
 

LeBron James Is Such A Moron

This is why athletes shouldn’t havenice thingsTwitter accounts. Or maybe just why athletes that have a complete lack of self-awareness shouldn’t Tweet.

Not the smartest move, LBJ. The box score, however, is pretty sweet. Read more

NHL Network Hires ESPN Vet as Executive Producer

Mark Preisler, previously executive producer at Sportscenter, is skating to NHL Network as executive producer where he’ll “be involved with all aspects of the Network’s programming and production.”

“The NHL is thrilled to have Mark join our team,” Charles Coplin, NHL executive vice president of content, said in a release. “The NHL Network is a vitally important platform that allows our millions of our fans across North America to follow their favorite teams and players. We look forward to the broadcast experience that Mark will bring to the Network to bring our fans even closer to the action and tell the great stories of our players in greater depth.”

Prior to seven years at Sportscenter, Preisler spent two years as senior coordinating producer for Baseball Tonight.

The full release is after the jump. Read more

ESPN Sets Record Ratings Thanks To BCS Games

ESPN posted its highest-rated and most-viewed day in the network’s 31-plus year history on January 1, thanks to the Rose Bowl and Fiesta Bowl.

ESPN averaged a 4.3 rating (6,301,000 viewers, P2+; 4,259,000 homes) on New Year’s Day, breaking its previous old record set on Sept. 14, 2009 (3.4 rating; 4,456,000 viewers; 3,396,000 homes) when they aired a Monday Night Football doubleheader. Read more

Watch the Future Future Stars of the NFL

What’s that? You need more high school football in your life? You’re in luck.

At 7 p.m. Wednesday, ESPN will broadcast the Under Armour High School All-America Football Game. (Unfortunately, you already missed the daily practice sessions, which were shown on ESPNU Jan. 2 and Jan. 3.)

According to a release, Mike Ditka will serve as coach of the white team while “legendary NFL coach and TV analyst Steve Mariucci” will coach the red team. Can you really call a coach with a 72-67 lifetime record legendary?

So who’s playing in this game? Read more

ESPN's Ron Franklin Apologizes For His Comments

ESPN announcer Ron Franklin has apologized for his comments directed towards Jeannine Edwards prior to last Friday’s Chick-fil-A Bowl broadcast.

“I said some things I shouldn’t have and am sorry,” Franklin said in a statement. “I deserved to be taken off the Fiesta Bowl.”

Edwards shared her side of the story with USA Today via e-mail earlier today:

“She said Franklin joined a conversation she was having with announcer Rod Gilmore at a production meeting Friday and told her, “Listen to me Sweet Baby, let me tell you something…,” in a condescending tone. When Edwards asked Franklin not to address her that way, she said Franklin replied, “OK, then listen to me a-hole.” Read more

Can 2010 Be Summed Up in a Single Tweet?

This is about as close as it’s going to get.

Rick Reilly Really Likes the Words "Tiny," "Large," "Very," and "Nice"

We’ve mentioned the Harvard Sports Analysis Collective before, but they’ve really outdone themselves with their latest post.

Ben Blatt uses a couple complicated formulas to compare the writing styles of luminaries Bill Simmons, Jason Whitlock, and Rick Reilly.

Blatt wonders if he can determine the author of a column based on word usage. The results: His equation goes six-for-six in predicting who wrote a given column. In fact, the formula overwhelmingly points out the correct author.

But that’s not the best part of the study. Read more

Who Watched the Breeders Cup?

Apparently, a lot of people. According to Sports Media Watch, ABC and ESPN saw massive spikes from last year, with their telecasts up 70 percent and well over 100 percent, respectively.

They have Zenyatta to thank. The horse came into the race undefeated in 18 previous outings and was the recipient of massive hype. As a result, “ESPN earned a 3.1 overnight rating for coverage of The Breeders Cup Classic Saturday evening (6:15-7:15 PM ET), up a whopping 182% from last year (1.1).”

The event actually lived up to the hype, with Zenyatta’s last-ditch effort coming up dramatically short. But don’t worry; she’s still welcome to tour the Guinness factory.

CBS College Sports Network Prepares for Kickoff

CBS College Sports Network will be adding new shows, new faces and new technology to its college football programming lineup this season.

Last week SportsNewser spoke to former Texas tech football coach Mike Leach about joining the lineup, and CBS College Sports executives share his enthusiasm.

“We are really proud of some of the new folks we have on board, specifically Mike Leach and Roger Twibell on the talent side,” Steve Herbst, the executive VP and GM of CBS College Sports Network tells SportsNewser. “It enables us to get a coaches perspective out there. We have got Coach [Phillip] Fulmer here in the studio, but it allows us to have a coach out in the field.”

The network isn’t just adding new faces to its telecast, it is also adding new programs and technology.

Read more