After 11 months at the helm of CNN, Jeff Zucker tells Capital New York’s Alex Weprin and Mike Allen about the huge changes still to come as he shapes the network’s news coverage into something “that is just not being so obvious”:
Instead, he wants more of “an attitude and a take”: “We’re all regurgitating the same information. I want people to say, ‘You know what? That was interesting. I hadn’t thought of that,’” Zucker said. “The goal for the next six months, is that we need more shows and less newscasts.”
[...] More series and films untethered to the news and produced by outside production companies will get runs in primetime: “Yes, there will be more and, yes, they will not just be on Sundays…,” he said. “I think it will expand past just the weekends, and so there’s a little piece of news for you… This is a primetime play. It’s too expensive to confine it to weekends.”
Among the prime-time possibilities he is considering at CNN: half-hour shows, perhaps including one for Bill Weir, recently hired from ABC. “Honestly, there is not a piece of paper that has the lineup on it right now,” he said.