‘CBS Sunday Morning’ Has Best Q1 Since 1994
It was a strong first quarter for “CBS Sunday Morning with Charles Osgood.” The top-rated Sunday morning show averaged 5.83 million viewers, its best Q1 delivery since 1994.
“Sunday Morning” posted a 4.0/11 in households and a 1.6/08 in the A25-54 demographic for the quarter, its best Q1 delivery since 1995 and 2008, respectively. Compared to the year-ago quarter, the show was up +7% in viewers, +5% in households and +14% in the demo.
The program is also up +7% in both viewers and the demo and +8% in households season-to-date.
Among the stories this Sunday, correspondent Susan Spencer speaks with Rachel Robinson, widow of baseball legend Jackie Robinson. Robinson’s rookie year is the subject of the upcoming film “42.”

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In case you haven’t noticed lately, “CBS News Sunday Morning” is not just for the dentured set.
In a special Christmas Morning performance, “CBS Sunday Morning” host
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Last weekend, “CBS Sunday Morning” had its largest audience in more than five years. The show drew 5.62 million viewers — its largest audience since February 19, 2006 and better than last week’s average of the Monday-Friday morning shows “Today,” (5.32M) “Good Morning America,” (4.79M) and “The Early Show” (2.51M). “Sunday Morning” averaged a 1.5 rating in A25-54 viewers, its best showing in the last month.
When I was an intern in the marketing department at WFRV-TV in Green Bay, the station was transitioning from an ABC affiliate to a CBS O&O. One thing I learned after CBS took over: don’t mess with the Eye; that iconic CBS Eye logo should be treated with respect and not used for just any old piece of marketing.
“From the Network to the Corporation, the CBS Eye is an enduring asset of our company and a major source of pride for all of us,” said 
CBS “Sunday Morning” continued its longtime ratings success in the second quarter of 2011, posting a yearly increase of +8% in total viewers from the same quarter last year. The show, which is hosted by 




Nadine Cheung
Editor, The Job Post
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