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Posts Tagged ‘Dave Ungrady’

What Would a Lockout Mean for the NBA? (And NBA on TV?)

In addition to “The Decision,” a possible NBA lockout following the 2010-2011 season was a topic of discussion at Turner Sports’ NBA on TNT lunch earlier today.

TNT NBA analyst Charles Barkley got the discussion started, after a reporter noted that New York Knicks fans that want to buy tickets when the Miami Heat come to town have to also buy tickets for a number of lesser games… as well as Rangers tickets.

“Fans have been getting screwed a long time, its nothing new,” Barkley said. “This is going to be a big year in sports. I think we have the best commissioner in sports [the NBA's David Stern], and he has to find a way to not have a lockout. Because to me, whether you are the NFL or NBA, I think it would be catastrophic to have a lockout in the middle of a recession.

“The average NBA star makes $5 million, we can’t say to people that guys making $10 or $15 million dollars are going to lock out or go on strike, the same thing with the NFL. That would be the tipping point, I truly believe that.”

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Major League Baseball Taps Hill Holiday as Agency of Record

Major League Baseball has tapped Hill Holiday to be its agency of record, beginning with the 2011 season, the league says.

Hill Holiday will oversee all creative and media duties, and will be tasked with marketing the game “in dynamic and progressive ways leveraging their portfolio of media assets,” according to MLB.

“Hill Holliday’s vision for our brand and game was modern, innovative and inspiring,” said Tim Brosnan, Major League Baseball executive VP of business in a statement. “The agency’s creative approach for reaching fans in the complex and fragmented media environment is unique and extraordinarily promising.”

MLB says the agency won the account “by demonstrating how a fully integrated, non-traditional campaign could engage fans and viewers across multiple platforms.”

What will the campaign be? I guess we will have to wait ’til 2011 to find out.