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Posts Tagged ‘Lisa Hsia’

One TV News Executive’s Second Act

Hsia_5.20.jpgTimes are tough for many in TV news-land. ABC and CBS News have gone through painful layoffs, and even the cable networks have felt the sting of a depressed advertising market. But take note kids, even when life gives you lemons, you can still find a way to make lemonade.

Take the example of Lisa Hsia, Bravo’s senior VP of digital media. At today’s mediabistro Circus, Hsia talked about how what put her on a new media path.

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Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting July 17, learn how to create multi-dimensional content for your digital mediums! Taught by a multiplatform journalist, Darragh Worland will teach you how to create content that is multi-dimensional and editorially relevant, use the web to its full potential, create stories that have social media campaigns built in and increase your value as as an employee. Register now! 
 

Bravo’s Lisa Hsia: ‘The Connection between Mobile and TV has a Bright Future’

JENNIFER PULLINGER

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For Lisa Hsia, senior vice president of Bravo Digital Media, mobile is a “go-to” for TV consumption. Ahead of her talk on the changing broadcast and cable industries at the Mediabistro Circus May 20, writer Jennifer Pullinger asked her, “How will mobile TV change the way we consume TV and video a year or so down the road, or will it still be considered a ‘novelty’?”

“Mobile will be my go-to portable device for TV consumption. It is now! It’s my main screen for social media — Twitter, Facebook, Foursquare — and real time interaction around shows — voting, chatting or watching our latest live Ustream event on The Real Housewives of New Jersey. The connection between mobile and TV has a bright future, whether it’s interacting with content, consuming it on the go, or, in my case, hanging out on the living room couch with my son while I catch a show on mobile and he watches another on the big screen.”

Lisa Hsia explores “The Next Age of Broadcasting” in her upcoming presentation at Mediabistro Circus on May 20 in New York.

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