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Posts Tagged ‘Marc Rosenwasser’

PBS ‘NewsHour Weekend’ Readies For Launch

This weekend, the “PBS NewsHour” expands to weekends (and to New York City), with the debut of “PBS Newshour Weekend.” Anchored by Hari Sreenivasan, the weekend edition of the iconic evening news program will be shortened to half an hour (yes, a half-hour “NewsHour”), and will be produced by New York City PBS station WNET.

“It is an expression of continuity and change. One of the discussions I had with ["NewsHour" EP Linda Winslow] early on was about that. Are we looking for continuity or change?,” the weekend program’s executive producer Marc Rosenwasser says, sitting in a conference room at the WNET offices in midtown Manhattan. ”The answer we came up with was both.”

“The line we have to walk is between upholding the very rich traditions of the ‘NewsHour,’ which we respect tremendously and the nation respects tremendously as this great, valuable brand that has an almost unique place contextualizing and analyzing the news,” he added. “At the same time, moving forward as many weekend shows at all the networks work, as kind of a laboratory too.”

For the new team in New York and the “NewsHour” team in DC, the challenge is keeping the spirit of the weekday program, while simultaneously expanding its boundaries.

“It is still pretty rare to have 40-year long brands that have lasted,” Sreenivasan says. “Sure, we could use a few million more dollars, but we have somehow managed to survive in the marketplace, even with all the commercial competition, even with the current landscape.”

That isn’t to say there haven’t been hiccups along the way.

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Based on His Experience at the RNC, Network Producer Cancels Plans to Cover the DNC

Is the cost associated with network television coverage of the conventions over the top? Could the money be put to better use doing long-form reporting about critical issues facing the nation?

Need to Know’s Executive Producer, Marc Rosenwasser, who has worked at ABC, NBC and CBS during his 37-year career, offers his opinions about this in a TVNewser op-ed.

His open letter to the network anchors and network news division presidents, written Thursday on the final day of the RNC, is personal. It does not represent the views of PBS, WNET or “Need to Know.”

To: NBC, ABC, CBS evening news anchors and news presidents
From: Marc Rosenwasser

Hi, all:

I hope you’re surviving the oppressive heat and humidity down here and finding some news to report from the convention. If you are, you and your producers are even more industrious and creative than I thought.

I say that because the hours I’ve spent at the convention center this week seem like one big party ­— not a single thing more.

Sure, there are the speeches that the delegates seem to pay attention to — occasionally. And, of course, those speeches do give millions of potential voters an opportunity to hear what the party and its leaders stand for.

But my question is this: why do you need to spend many millions of dollars flying hundreds of your employees to Tampa and Charlotte and then housing and feeding them for a week when you could just as easily cover the story from New York via a pool feed?

Of course, I understand that you don’t want to surrender access to the candidates and top party officials to your competitors. But let’s face it: for all the endless talk about tweeting and the blogosphere, what routinely gets lost in the conversation is that your nightly news programs are still where the numbers are, lopsidedly — 21 or 22 million viewers each night during slow times, many

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Rosenwasser Tapped as EP of ‘Need to Know’

PBS’ “Need to Know” has found its new executive producer. Marc Rosenwasser will now lead the program, replacing Shelley Lewis who left the program to join Current TV. The  series will debut a new recurring segment Friday, October 7th, and the topic du jour will by America’s jobs crisis. The program also made its debut as a half hour series last week.

New Anchor for Evening Newscast

Daljit_8.17.jpgFormer CNN anchor and NBC News correspodent Martin Savidge, who’d been anchor of the PBS program “Worldfocus” moves to a special correspondent role on the show while Daljit Dhaliwal (left), a former CNN and BBC anchor, will replace Savidge as anchor beginning Aug. 31.

“Martin Savidge has been restless to get out in the field,” said Marc Rosenwasser, EP of Worldfocus. “We’re pleased to be able to add his experience and insight to our field reporting team while having Daljit Dhaliwal play a larger role at the anchor desk. However, we are relying on Martin to take some turns in the anchor chair,” Rosenwasser added.

Click continued to read the press release…

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Around the World and Back Again for Marc Rosenwasser

There’s a fascinating Q&A on mediabistro.com right now from writer Andrew Tavani. It’s an interview with Marc Rosenwasser, who has worked for NBC News, CBS News and ABC news in various capacities over the years. He is now EP of Worldfocus, an evening newscast on PBS anchored by former CNN anchor and NBC correspondent Martin Savidge. Rosenwasser talks about what makes his show different from the broadcasters. “There are fewer people to do the work, by far, and there’s less money to be spent,” he says.

About the appetite for foreign news among American consumers, “[The networks] declare that Americans aren’t interested in foreign news, so they do less foreign news and, therefore, Americans aren’t interested in foreign news. Our show has had pretty substantial growth since it started. The trend is only up as people discover it. If you make it accessible, if you make it meaningful, a good story is a good story.”

In addition to working at ABC News (due to his work in Moscow) and at CBS News (after Rathergate), Rosenwasser was brought in to MSNBC to help prop-up the short-lived “Donahue.” After the jump…

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