The book club wars are heating up.
After Oprah Winfrey left her daytime show, TV was left with a hardcover-shaped void. Who would step in to provide the book club that will keep America reading? Lest we fall into the trap of forgoing literature in favor of, say, “Duck Dynasty.”
As it happens, Oprah rebooted her book club on OWN, but with its relatively low ratings, the network morning shows are stepping in to try and get America reading again.
The latest addition is NBC’s “Today,” which launched “The Today Book Club” this morning. The show will select a book and encourage viewers to read it. A few weeks later, it will host a Google Hangout with the author and readers.The first book is called The Bone Season, which is being released today by 21-year old author Samantha Shannon. Natalie Morales will interview her in a Hangout on Monday, September 16.
The “Today” book club follows in the footsteps of “CBS This Morning”‘s own literary effort, “CBS This Morning Reads.” That book club launched last October, with the only real difference being that the author is interviewed on “CTM” at the end, rather than in a Google Hangout.
More details on the “Today Book Club” below.