CNN and Turner Sports are adding ESPN correspondent Rachel Nichols to their ranks. Nichols will anchor a weekend sports program for CNN, and will cover sports as a correspondent for CNN and Turner Sports. Her first assignment will be the Super Bowl next week in New Orleans.
Nichols was a workhouse at ESPN, contributing to “SportsCenter,” “NBA Countdown,” “Sunday NFL Countdown” and ESPN’s newsmagazine “E:60.” The new CNN program, which will debut “later this year” also opens up synergistic possibilities for Turner, which has invested heavily in sports programming under David Levy. The company has in the last few years secured NCAA basketball playoff games, and signed new long-term deals with the NBA and MLB.
The move also underscores new CNN Worldwide president Jeff Zucker‘s desire to diversify news on the network, moving beyond politics and the same handful of stories that get repeated on all the cable channels.
“We’re just thrilled that a sports journalist of Rachel’s stature and expertise will now be a regular part of the CNN lineup,” said Zucker in a statement. “Her arrival, beginning next week, is an important step in expanding the range of programming and storytelling on CNN.”
More information, including comments from Nichols and Levy, after the jump.