NASCAR posted a decent showing on Saturday night, helping Fox win the weekend. The Spring Budweiser Shootout won its timeslot in all four 30-minute blocks, beating repeats of CSI, Wipeout, NCIS, and whatever else ABC, CBS, and NBC threw out there.
So that’s the good news. Now for some bad.
The sport has an identity problem. According to The New York Times, it doesn’t have a polarizing figure.
That may be at the heart of what ails Nascar today. In 10 years, no one has been able to replace what [Dale] Earnhardt brought to the sport. As Nascar enters the season-opening Daytona 500 on Sunday after another year of dipping television ratings and faltering attendance, some point to the loss of Earnhardt, even now, as the reason for the decline in interest.
But isn’t this all a little ridiculous? Read more