The Scoreboard: Friday, Oct. 28

Total viewers:

Total day: FNC: 982,000 / CNN: 676,000 / MSNBC: 351,000 / HLN: 190,000 / CNBC: 188,000

Primetime: FNC: 1,826,000 / CNN: 965,000 / MSNBC: 409,000 / HLN: 351,000 / CNBC: 170,000

25-54 demographic:

Total day: FNC: 256,000 / CNN: 155,000 / MSNBC: 101,000 / HLN: 59,000 / CNBC: 64,000

Primetime: FNC: 366,000 / CNN: 305,000 / MSNBC: 146,000 / HLN: 105,000 / CNBC: 114,000

The hourlies:

6pm: Hume: 1,422,000 / Dobbs: 759,000 / Abrams: 345,000 / Mad Money: 275,000

7pm: Shep: 1,379,000 / Cooper: 675,000 / Hardball: 614,000 / Showbiz: 158,000 / On The Money: 110,000

8pm: O’Reilly: 2,503,000 / Zahn: 617,000 / Countdown: 412,000 / Grace: 558,000 / CNBC: 191,000

9pm: H&C: 1,507,000 / King: 1,319,000 / Rita: 410,000 / Prime News: 253,000 / Mad Money repeat: 81,000

10pm: Greta: 1,469,000 / NewsNight: 958,000 / Scarborough: 407,000 / Grace repeat: 242,000 / Deutsch: 242,000

11pm: O’Reilly repeat: 1,176,000 / CNN Presents: 834,000 / Situation: 295,000 / Showbiz: 162,000 / CNBC repeat: 200,000

(Via FTVLive)

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.