The Scoreboard: Friday, September 4

25-54 demographic: (L +SD)

Total day: FNC: 384 | CNN: 152 | MSNBC: 132 | HLN: 121

Prime: FNC: 463 | CNN: 241 | MSNBC: 197 | HLN: 125

	5p:	6p:	7p:	8p:	9p:	10p:	11p:
FNC	Beck:	Baier:	Shep:	O’Reilly:	FoxNewsRep:	Greta:	O’Reilly:
	606	459	353	481	472	434	368
CNN	Blitzer:	Blitzer:	Dobbs:	Brown:	King:	Cooper:	Cooper:
	95	127	152	195	315	214	155
MSNBC	Matthews:	EdShow:	Matthews:	Olbermann:	Maddow:	Olbermann:	Maddow:
	192	236	204	285	151	156	194
HLN	Prime:	Prime:	Issues:	Grace:	Issues:	Grace:	Showbiz:
	86	55	118	173	99	108	151

Data by Nielsen Media Research. Live and same day (DVR) data.

Total Viewers: (L +SD)

Total day: FNC: 1421 | CNN: 612 | MSNBC: 387 | HLN: 292

Prime: FNC: 1847 | CNN: 829 | MSNBC: 703 | HLN: 444

	5p:	6p:	7p:	8p:	9p:	10p:	11p:
FNC	Beck:	Baier:	Shep:	O’Reilly:	FoxNewsRep:	Greta:	O’Reilly:
	2590	1981	1551	2185	1808	1547	1316
CNN	Blitzer:	Blitzer:	Dobbs:	Brown:	King:	Cooper:	Cooper:
	612	529	550	735	1023	729	534
MSNBC	Matthews:	EdShow:	Matthews:	Olbermann:	Maddow:	Olbermann:	Maddow:
	621	568	579	915	682	512	432
HLN	Prime:	Prime:	Issues:	Grace:	Issues:	Grace:	Showbiz:
	240	169	315	603	349	412	438

Data by Nielsen Media Research. Live and same day (DVR) data.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.