The Scoreboard: Thursday, July 21

Once the incidents were reported in London at 8:20am, FNC never dipped below a million viewers yesterday, according to the hourly ratings. And FNC never dipped below 2 million in primetime.

Primetime notes: More people wanted to watch Natalee Holloway updates on Nancy Grace than terrorism updates on Paula Zahn Now; Jim Cramer apparently held onto the new viewers who watched Wednesday’s studio audience edition of Mad Money; MSNBC viewers watched Keith Olbermann, turned the channel when Tucker Carlson came on, and came back for Joe Scarborough;

Total viewers:

Total day: FNC: 1,114,000 / CNN: 528,000 / HLN: 244,000 / MSNBC: 244,000 / CNBC: 146,000

Primetime: FNC: 2,238,000 / CNN: 828,000 / HLN: 582,000 / MSNBC: 349,000 / CNBC: 111,000

25-54 demographic:

Total day: FNC: 338,000 / CNN: 179,000 / HLN: 109,000 / MSNBC: 81,000 / CNBC: 44,000

Primetime: FNC: 557,000 / CNN: 243,000 / HLN: 197,000 / MSNBC: 122,000 / CNBC: 58,000

The hourlies:

5pm: Gibson: 1,362,000 / Blitzer: 469,000 / HLN: 124,000 / Connected: 132,000 / CNBC: 281,000

6pm: Hume: 1,404,000 / Dobbs: 471,000 / HLN: 68,000 / Abrams: 217,000 / Mad Money: 284,000

7pm: Shep: 1,498,000 / Cooper: 457,000 / Showbiz: 112,000 / Hardball: 348,000 / Conan: 143,000

8pm: O’Reilly: 2,599,000 / Zahn: 556,000 / Grace: 720,000 / Countdown: 414,000 / The Restaurant: 101,000

9pm: H&C: 2,024,000 / King: 1,202,000 / Prime News: 535,000 / Situation: 230,000 / Mad Money repeat: 126,000

10pm: Greta: 2,092,000 / NewsNight: 726,000 / Grace repeat: 492,000 / Scarborough: 402,000 / Deutsch: 105,000

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