TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Two Weeks In, Maddow A Hit For MSNBC

Maddow_9.22.pngWith two weeks under her TV belt, Rachel Maddow has become a bonafide hit for MSNBC. Last week the program was #2 in cable news in both the A25-54 demo and in Total Viewers at 9pmET, beating CNN’s Larry King Live. FNC’s Hannity & Colmes was the top-rated broadcast at 9pmET. On Friday, Maddow’s was the #1 show in the demo at 9pmET topping a Hannity-less H&C.

Last Tuesday and Thursday, Maddow’s program was the #1 show on MSNBC.

In the two weeks since Maddow took over the 9pmET slot, the program’s nine shows have averaged 556,000 demo viewers and 1.6M Total Viewers. Maddow’s averages are more than double the final two weeks (eight shows) of Verdict with Dan Abrams (225,000 demo / 601,000 Total Viewers.)

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now!